Sigrid has returned with the announcement of her brand new EP, ‘The Hype’. It’s available to pre-order now!
The songstress is inspired by many genres, from UK electronic pop to a Nashville trip this year, she has announced a ‘short and ‘snappy’ insight into her new creative experimentation. At the start of 2023, Sigrid found herself pulling herself back to basics with what she fell in love with in the first place, writing new material from London to Oslo.
When discussing the new release, Sigrid said:
“For as long as I can remember, I’ve had a thing for everything that is catchy – especially melodies you just can’t get out of your head. It doesn’t really matter what genre it is, as long as I wanna put it on repeat. No wonder I started making pop music! I’ve never really wanted to make one type of pop song, I just wanna write good songs. I’ve been writing and writing, and I felt like releasing one single this year just wasn’t enough, so I decided to put out an EP to show where I’m at now musically. I love the format: short and snappy, but enough time to showcase different sides to the songwriting, the story and the sound. On the Hype EP I’ve written about wondering if you really did live up to the expectations, messing up, getting over someone, and: you’ll be fine! and I hope these lyrics will give you comfort in reading them, and the melodies make you wanna put it on repeat:).”
The 27-year-old has taken this time to reflect on the last six years on the music scene, writing melodies and lyrics in their rawest form ever. She has been one of the biggest breakthrough Scandinavian pop stars of her generation, so this time of reflection promises to be the most emotional and heart-felt tracks to date.
To celebrate this announcement, Sigrid has also released her perfect new single ‘Ghost‘. The sincere, intimate track describes the feeling of longing for the love one and lingering like a ghost. Her raspy vocals compliment the song perfectly, and is a gorgeous indication of what’s to come with ‘The Hype’.